Petco
Brand & Social Media Work
Clear The Shelters TV
My role: Creative Director / Producer
As the Creative Director I was responsible for concept, development, presentation and execution.
These new :30 and :15 TV spots anchored the nationwide "Clear The Shelters" pet adoption program co sponsored by NBC network and the "Today" morning show. I managed the team on daily projects, reporting directly to the client/team partners. The success of the campaign is to be determined.
Clear The Shelters :30 TV
Clear The Shelters :15 TV