BACARDI
My role: Associate Creative Director - Consultant
As the lead creative for the team, I combined above-the-line creative thinking with experiential advertising to enhance consumers’ experiences and brand interactions. I led brainstorming sessions and collaborated ideas with the team for print, web, digital and social media extensions. I managed the team on daily projects, reporting directly to the Executive Creative Director.
Led agency award video submissions team for The Addy’s, Communicator, and Stevie’s Awards.
11 wins and counting... including:
"Tales of the Cocktail" awards for TEAM Enterprises, Fort Lauderdale, FL:
2016 Communicator Award Of Excellence
Integrated Campaign - Business to Business
2016 ADDY Awards:
Silver - Tales of the Cocktail / Installation
Silver - Tales of the Cocktail / Social Media
Silver - Tales of the Cocktail / Menus
2016 Stevie Awards:
Bronze - Brand Experience of the Year - Business-to-Business
"Portland Bar Build" awards for TEAM Enterprises, Fort Lauderdale, FL:
2016 ADDY Awards:
Silver - Bar Build / Installation
2016 Stevie Awards:
Silver - Best Brand Experience Event - Advertising, Marketing, and Public Relations and Business Services
"Night Club and Bar Show" awards for TEAM Enterprises, Fort Lauderdale, FL:
2016 ADDY Awards:
Gold - Night Club and Bar Show / Trade Show Exhibit